All About Clase Azul Tequila

Clase Azul Tequila is the kind of spirit that collectors love and people invest in. It's what many would consider luxury tequila—a brand known as much for its flavor and quality as it is for the exquisite decanters they come in.

At The Liquor Store in Buffalo Way, Jackson, WY, we're proud to offer this exceptional tequila to our local customers and tequila enthusiasts. 

Arturo Lomeli founded Clase Azul Tequila in 1997 at the age of 23 while running a bar in Guadalajara. This wasn't his first attempt at creating a tequila brand. In fact, he had previously tried to launch one with a friend. That initial venture didn't take off—the product was packaged with a gimmicky sombrero and mustache design that, according to Lomeli himself, was "terrible" and failed to connect with consumers.

Lomeli was confident in the quality of his product and realized that what he needed was a deeper understanding of branding and the market that he wanted to enter. To that end, Lomeli decided to return to school to study marketing. At this point, he realized that to stand out in a crowded tequila market, he needed a product that not only tasted exceptional but also authentically represented Mexican culture.

With this fresh perspective, Lomeli envisioned a tequila that represented the rich traditions of Mexico authentically. He focused on creating a unique bottle—a decanter that was a piece of art in itself. Drawing inspiration from traditional Mexican pottery, he began selling his tequila in handcrafted ceramic bottles, featuring intricate designs that celebrated the country's heritage.

In the small village of Santa María Canchesda, located in the heart of Mexico, a community of artisans brings these bottles to life. Using clay sourced from the local area, they begin by molding each bottle by hand. This isn't a rushed process; it takes patience and skill to shape the clay into the elegant forms that Clase Azul is known for.

Each bottle is meticulously hand-painted, often featuring intricate designs and patterns that reflect Mexico's rich cultural heritage. No two bottles are exactly alike, which makes each one special. Some bottles receive additional touches, like decorative metal agave medallions or hand-tied ribbons. These details add to the uniqueness and collectibility of each decanter.

Creating a single Clase Azul bottle can take up to two weeks. It's a labor-intensive process that supports local artisans and keeps traditional techniques alive. When you purchase a bottle of clase azul lets you invest in a piece of Mexican art and culture and it’s one of the most distinctive aspects of this brand.

Clase Azul offers a selection of tequilas, each with its own distinct flavor profile and price point. Here's a rundown of their main variants:

For Newcomers: The Plata offers a pure taste of agave and is a great starting point for those new to tequila. 

For Enthusiasts: The Reposado provides a balanced experience with its smooth flavors and is ideal for those looking to explore more depth.

For Connoisseurs: The Añejo and Ultra are perfect for seasoned tequila lovers who appreciate complexity and are willing to invest in a premium spirit.

For Collectors: Special editions and rare bottles not only offer unique taste experiences but also serve as valuable collectibles due to their limited production and artistic decanters.

If you're looking to add Clase Azul Tequila to your collection or simply want to experience its exceptional quality, The Liquor Store is the place to go. Located at 115 Buffalo Way, Jackson, WY 83001, we offer a range of Clase Azul variants, including the popular Reposado and the exquisite Añejo. Whether you're after the classic bottles or searching for those rare editions, The Liquor Store provides a reliable selection.

By choosing The Liquor Store, you ensure that you're getting authentic Clase Azul Tequila sourced directly from the producers. Our knowledgeable staff can guide you through the different options, helping you find the perfect bottle for any occasion.

Visit The Liquor Store in person to browse our selection and appreciate the artistry of Clase Azul's decanters firsthand. If you prefer shopping from home, check our online catalog for availability and convenient delivery options. For any questions or to check stock, don't hesitate to call us at (307) 733-4466.

The Liquor Store's commitment to quality and exceptional customer service makes us the ideal destination for tequila enthusiasts and collectors in Brooklyn and beyond. Whether you're a longtime fan of Clase Azul or new to the world of premium tequilas, The Liquor Store at 115 Buffalo Way, Jackson, WY is your go-to source for these exquisite spirits.